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because the number of likes you get is proportional to the number of people who see it, not how amazing the thing you posted is
Also if more than a handful of people like it, it will get reposted a million times with people greenscreened in front, pointing vaguely towards the content, occasionally nodding their head.
You need to grustle up your clout if you want a chance to be picked by the algorithm for the handful of slots between the ads and influencer slop.
